“Why Do We Love the Sea? Because it possesses a certain power that can make us think about the things we love to think about.” – The late American artist Robert Henri.
Summer vacation is on the horizon, bringing with it moments we plan and dream of. Many of us desire to travel to a beach destination scented with the aroma of the sea salt, adorned with a mosaic of gold and azure. Touching the grains of sand and lying under the sunlight, the magic of the sea never ceases to call and captivate us in the web of its love. Moreover, recent scientific research has shown that even just looking at photographs of the sea can affect the nervous system, reducing tension and alleviating pain.
Eagerly anticipating the arrival of summer and the reunion with the sea, we collaborated with the photographer “Daniel Asater” who documented his vacation along the Mediterranean coast in Italy and Spain through photographs that captured ideal moments, summarizing the most beautiful memories of his Mediterranean tale. We printed Assater's photos and combined them with a collection of luxurious bags perfect for summer and travel, imagining them accompanying us on our journey, before Daniel captured new pictures of the various bags “in situ” at each destination.
From the luxurious island of Capri beloved by celebrities, through the southern Italian region of Puglia with its hills and endless coastline, to the Spanish Costa Brava and its coastal towns and fishing ports, these trendy and practical bags traveled from one summer destination to another, chasing the Mediterranean sun. And you, will you escape the monotony and noise of daily life to the embrace of the sea, where nostalgia for the past resides and anticipation for the future grows?
